Organizational change management (OCM)
Also called change management (people)
Organizational change management (OCM) is the people side of a system rollout: communication, training, sponsorship and reinforcement, so the people who have to work differently actually adopt the new way.
In PLM projects the technology is rarely what fails. The system goes live, and people keep working around it because nobody showed them why the new way is better for them.
OCM is often the first budget line cut when a project runs over. That’s usually where we’d push back hardest.
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Last reviewed November 2026 by Element Consulting
